Tuesday, September 26, 2006

Selling Veggies?

As I've mentioned before, I love Veggie Tales! I was excited to hear several weeks ago that Veggie Tales was coming to TV for the first time ever! But now, some people aren't happy about that because NBC apparently won't let them even include the signature Veggie line "God made you special, and He loves you very much!" There was even an article about it on FOXNews.com. The article says in part:

"VeggieTales" creator Phil Vischer, who was responsible for readying episodes for network broadcast, said he didn't know until just weeks before the shows were to begin airing that non-historical references to God and the Bible would have to be removed.

Had he known how much he'd have to change the show — including Bob and Larry's tagline, "Remember kids, God made you special and he loves you very much," that concludes each episode — Vischer said he wouldn't have signed on for the network deal.

"I would have declined partly because I knew a lot of fans would feel like it was a sellout or it was done for money," he said, adding that "there weren't enough shows that could work well without those (religious) references."

And then in the Big Idea newsletter, it says this:
When we were presented with the opportunity to reach a mass
television audience, we knew that certain religious references
would not be allowed on a children's block under current TV network
guidelines. And we recognized that we were not going to change
the rules of network television overnight.

In light of this, "Can Big Idea continue to fulfill its mission of
enhancing the spiritual and moral fabric of society through
creative media?" became the question we had to answer. Can
VeggieTales make a difference on Saturday morning? We think
so.

Recognizing that we are making a difference to Saturday morning
TV by bringing programming that is "absent of bad and has a
presence of good" to homes across America, would we still prefer
to air the un-edited versions of VeggieTales on TV? Absolutely!
It's there where we're able to share a Bible verse and encourage
kids by telling them God made them special and He loves them very
much. For now, we're hoping a new cross section of kids will fall in
love with Bob & Larry, go deeper into VeggieTales and eventually fall
in love with the God who made them. It's the same "big idea" we've
worked on for over 13 years.
So what do you think? Sell out? Or a good way to get good programming on TV even if some sacrifices are made?

Tell Big Idea what you think.

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